Spotlight on Enosis

What do you do?

Enosis (Yorkshire) Ltd was established in 2002 to offer creative consultancy solutions. Our area of expertise has evolved in community development and the support of social enterprise, community ownership, community retail management and the facilitation of community-led projects.

Clients often ask us to explain the word ‘ENOSIS’ – this is a Greek word meaning union, and we use the word to communicate a united and creative approach in the promotion of mutual co-operation in the wider community.

Our objectives are:

  • To increase business competitiveness in the community through entrepreneurship and enterprise
  • To help organisations focus on trading activities that generate income and create a surplus to increase sustainability
  • To enable organisations to develop networks and resources that will enhance trading opportunities

Our mission is to create innovative solutions to meet community challenges and help local people to build strong, equitable and sustainable communities through education, engagement and collaboration.

Collaborative consultation and co-operative planning help people to establish a co-ordinated approach to problem solving and to manage projects and initiatives that deliver benefits to the local community. 

Why do you do what you do?

We offer a range of bespoke and flexible services to charities, social enterprises, community organisations and small businesses. In particular, we work directly with clients on projects and interim assignments that are designed to improve the performance of the business.

Social enterprises aim to make a profit through trading and in doing so they become less reliant on grants and other forms of public subsidy. A social enterprise offers a serious opportunity for those people who relish the challenge and satisfaction of running a successful business but at the same time want to achieve a defined social or environmental goal, or both.

Social enterprises are valuable in local regeneration and renewal programmes because they provide local goods and services and create employment for local people. They also provide a means by which wealth can be retained in community for longer.

Currently there are more than 68,000 social enterprises in the UK, contributing £24 billion to the UK economy and employing almost one million people. (Social Enterprise UK: 2012)

How did you decide what to do?

We spotted a couple of emerging trends and decided to specialise in a niche market that was just on the cusp of growth in the UK – in our case it was social marketing. This is the application of commercial marketing techniques in addressing social problems. Commercial marketing tries to change people's behaviour for the benefit of the marketer - social marketing tries to change people's behaviour for the benefit of the consumer or society as a whole.

We identified our potential audience, listed the benefits we felt would appeal to clients and then we tailored those services to meet their needs. 

What drives you?

We enjoy working with people at a local level with local understanding and this process is facilitated through mentoring and a non-directive approach. It is very rewarding work watching people develop and seeing a project through from beginning to end.

What's your greatest success story?

We were awarded a 5 year contract to work on a £10 million project called Making Local Food Work funded by the BIG Lottery.

This programme helped people to take ownership of their food, increased the awareness of the community food sector to 45 million people and it improved access to local food with over 3.8 million consumers in England.  In the main programme 1,600 community food enterprises were helped involving 7,289 producers, 10,033 volunteers and 6,623 employees.

Enosis provided specialist retail advice and mentoring to more than 50 local food enterprises in the North of England. We were also commissioned to undertake food photography and create a permanent visual archive of high quality images for editorial, web and print purposes.

Since the beginning of Making Local Food Work, the community food sector has doubled in size.  It is comprised of 1,030 individual enterprises, with a combined turnover of around £77 million; it has a total economic value of around £150 million per year; contributes around £14.6 million in wages each year and is supported by over 27,000 active volunteers. (Plunkett Foundation 2012)

Tell us something we may not know about your profession

The roots of community development work can be traced to the social reform movement in Britain and North America in the latter half of the 18th century

What's the most important lesson you've learned whilst building your business?

Ensuring client service is a top priority - we have learned the value of really good client service and how the relationships and trust you build with clients can help you to build your business and make it a lot more fun. We have learned to laugh with clients, listened to their stories and conveyed that we are going to look after them. Pearson & Associates provide an excellent client service and that’s why they have been our accountants for over 10 years!

Enosis
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